ASOS Meets (The Drums and CSS!)





ASOS the well known etailer has paired up with the coolest musicians around for a series of videos 'ASOS Meets.' Where we get to find what inspires them, what their style is and who are their favourite bands. 

CSS feel clothing should make you feel empowered - especially on stage. Adriano Cintra always found himself wanting to stay in his school uniform all day, his style icon was David Bowie go figure, hes not alone only I used listen to Bowie whilst wearing my uniform, usually in Math class. Luísa Hanae Matsushita aka Lovefoxxx,  loves her make up, it's fun. Lovefoxxx also wants to be naked on stage most of the time. CSS are playing at Manchester Academy in August, I've wanted to seen them for so long!

Ahh the Drums! Johnny is so cute. 'Denim? I wear denim everyday...' As a band the Drums feel it matters what they wear, which is anything pattened in a polo's buttoned to the top style in mustard or beetroot tones paired with dusty jeans. What they wear affects the story of their music, it has to fit. Clothing and music are very important partners.

The Drums music and style are influenced from bands such as the Ramones and the beloved Smiths.

And get this, ASOS are offering 20% off denim when you enter the code: DRUMSDENIM

I feel like getting these myself. Link here!

I love how the ASOS videos have the handheld recording effect set in the crackling Nevada Desert home to Coachella (only the coolest festival in the world!)

Now listen to some of my favourite songs from these musicians, look for jeans and happy shopping!

P.s check out ASOS, their online magazine, July issue with Zoe Kravitz (who has to have the coolest rockstar dad on the planet) on the cover, theres also a cute video to watch of the shoot too!  

I really love how street fashion is going through a oh so sixties transitional stage and that music is a main influence where anything goes at a festival, shopping vintage is a hobby and clashing prints is an art form.

Viktor Vauthier

My new favourite Photographer Viktor Vauthier shoots Lazy Oafs SS11 Look Book and the incredible hipster bible Urban Outfitters magazine! Vauthier documents the style of today so we can look back in 20 or so years times and wonder why denim made such a come back and perhaps tusk at the fact we never brush our hair. Or that boys looks like girls, and girls resemble pixies rather than tomboys of the 90s.



Read more on him here........

Here are a few of my favourites Vauthier shot for UO Mag pulled from the UO site. Let these be your muses as to where to go from here in terms of street style. I'm uncovering the gem that is the UO Community, enjoy!


Vauthier uses old cameras from Olymus to Contax but all with a 35mm lens, sorry Picnik, these textures are the real deal. Dammit.

Creepers. Quite possibly the only shoe I'd buy tickets to watch burn. Now in leopard print.

Not being funny but I feel like going Greenpeace on Marlees ass. He actually stabbed that fish there and then, yeah we did it in the cave days but I can't help but think POOR FISH ):

So what do you think? Is it style? I think its controversial style, hold up! I say controversial because it's a mixture of all that was controversial because I see skater, androgyny with a pinch of mod, all references recognised as being controversial, rebelling against conformity. It's a mixture - thats the only way I can put my finger on it at the moment. It's a play off the SS10 denim, which personally I thought was dead, and the rucksack trend I remember topshop exploited so well, we're talking £40 per teeny tiny bag. Its good to see that styles are not being screwed up into the evolution bin never to be seen again, they're being recycled. Go recycling!

Check out Viktor Vauthiers blogspot here